Brand strategy

Unica Global & Jovie


The global brand strategy for Jovie

Unica Global focusses on producing premium infant nutrition products and selling these products globally together with their local partners.

The Boilery supports Unica Global with the development of the global brand strategy for their infant nutrition brand Jovie. The brand strategy enables the organization to support the local marketing efforts of their partners worldwide without compromising the brand image.


Marketing strategy

Brand strategy

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